XERO, Inc.
A tech company that empowers Japanese F&B businesses to achieve cost-efficient operations through digital transformation

Us and Partner
At first, Xero worked with another offshore team, but over time, communication gaps emerged, and the results didn’t meet their expectations. Xero needed a team who truly understood the codebase and could ensure better product quality.
SupremeTech initially joined by providing technical support for Xero, and that later evolved into a deeper collaboration.
Introduction to Xero and ZeroRegi
Xero started out as a subsidiary company. The parent company operates in the field of workforce supply and training—a business model that heavily relies on human resources. However, Japan is currently facing a serious labor shortage, and our parent company is concerned that this model may no longer align with current trends. As the parent company prepares to go public on the Japanese stock market, they aim to develop a technology-based, subscription-driven business model that is not dependent on manpower. Xero was founded with the initial mission of creating any kind of business model based on technology.
Two years ago, it shifted focus to ZeroRegi, a digital tool empowering F&B businesses.
There’s a fact that restaurants in Japan offer excellent service quality, but their profits are significantly lower compared to other industries. Rooting from those pain points, ZeroRegi was born with a mission to reduce labor costs and optimize marketing expenses through data analysis.
ZeroRegi has become the foundation for shaping Xero’s future direction ever since.
Xero’s current mission, therefore, is to enhance the value of F&B businesses in Japan.
What makes ZeroRegi different
The biggest difference is that ZeroRegi integrates all the essential features for restaurants into a single application.
Currently, from ordering to payment, they have completed the entire process. Of course, there are still many features that need further development, but compared to other apps that focus solely on ordering, ZeroRegi offers a more comprehensive advantage.
Future prospects
After several collaboration projects, we start to figure out how to communicate effectively and foster each other’s greatest strengths.
As a development partner, SupremeTech strengthens ZeroRegi’s ability to stay responsive to the demanding request of end clients. Leveraging this competitive advantage would earn customer trust and unlock more business opportunities.
With SupremeTech sharing the development workload, Xero team have more spaces to focus on business strategies and bring values to client.
Additionally, SupremeTech, with all the expertises in omnichannel retail, is expected to contribute more proactively in the product ideation process.
By jointly owning and shaping these products, we have the freedom to think creatively and drive meaningful change together.
Message from our partner
The SupremeTech team has been incredibly dedicated and communicative throughout our collaboration. Unlike our previous vendor, where many parts of the system felt like a ‘black box,’ SupremeTech takes the time to explain everything clearly and in detail. This transparency has helped us truly understand how the system works. As a result, we manage our product more effectively and continuously improve development quality. Working with ST has made a real difference.